1. Who We Are

This website is operated by Personal Agency Academy Ltd, a company registered in Northern Ireland. We are the data controller responsible for your personal data.

If you have any questions about how we handle your data, you can contact us at: support@personalagencyacademy.co.uk

2. What Data We Collect

We may collect the following types of personal data:

• Name and email address — when you complete a contact form, enquiry form, or sign up to our mailing list
• Payment information — processed securely through our payment provider Stripe; we do not store card details
• Programme participation data — information you provide during the course of the programme
• Usage data — including IP address, browser type, and pages visited, collected automatically via analytics tools
• Communications — any messages you send us by email or through forms on the site

3. How We Use Your Data

We use your personal data for the following purposes:

• To respond to enquiries and provide information about our services
• To deliver the programme and any associated materials you have purchased
• To send you relevant communications if you have opted in
• To process payments and manage your account
• To improve our website and services through anonymised analytics
• To comply with legal obligations

4. Legal Basis for Processing

We process your personal data on the following legal grounds:

• Contract — where processing is necessary to deliver a service you have purchased or enquired about
• Consent — where you have opted in to receive communications from us
• Legitimate interests — where we have a legitimate business reason that does not override your rights
• Legal obligation — where we are required to process data by law

5. Who We Share Your Data With

We do not sell your personal data. We may share data with the following third-party service providers who assist us in operating our business:

• Payment processors — for secure handling of transactions
• Email marketing platforms — if you have opted in to communications
• Website hosting and analytics providers
• Assessment platform providers — used to deliver programme assessments

All third parties are required to handle your data securely and in accordance with applicable data protection law.

6. How Long We Keep Your Data

We retain your personal data only for as long as necessary for the purposes outlined above, or as required by law.

As a general guide:

1. Enquiry and contact data — up to 2 years from last contact
2. Programme participant data — up to 5 years from programme completion
3. Financial records — up to 7 years as required by HMRC

7. Your Rights

Under UK GDPR, you have the following rights:

• The right to access the personal data we hold about you
• The right to correct inaccurate or incomplete data
• The right to request deletion of your data
• The right to restrict or object to processing
• The right to data portability
• The right to withdraw consent at any time, where processing is based on consent

To exercise any of these rights, please contact us at support@personalagencyacademy.co.uk. We will respond within 30 days.

8. Cookies

Our website uses cookies. Please refer to our Cookie Policy for full details of what cookies we use and how you can manage them.

9. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of those sites and encourage you to review their privacy policies.

10. Changes to This Policy

We may update this Privacy Policy from time to time. The date of the most recent update is shown at the top of this page. Continued use of our website following any changes constitutes acceptance of the updated policy.

11. Contact and Complaints

If you have any concerns about how we handle your data, please contact us in the first instance at support@personalagencyacademy.co.uk.

You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO) at ico.org.uk.